Healthtech Marketing to Millennials

Millennials were the first generation raised on technology. As such, their ability to evaluate and act on the information they receive is unlike any other generation before them. Healthtech companies who take the time to understand this generation also stand to benefit the most from their insights – and it’s important to do so now, []

What’s the Difference Between Inbound and Outbound Marketing - 3000x2000 - 05152020 - Workdom

What’s the Difference Between Inbound and Outbound Marketing?

Marketing is marketing, isn’t it? Not anymore. The days of broadcasting the same message to a (hopefully) willing audience are long gone. Today it’s all about personalized, relevant communication. And that’s where inbound marketing and outbound marketing come into play.  Outbound Marketing Still Exists Although it’s on the decline, outbound marketing still exists. You can []