For e-commerce companies, creating a nurturing email campaign is just as important as it is for lead generation or any other type of marketing initiative. The difference is that with e-commerce, you have numerous products, various potential audience segments, and campaigns happening at any given time. That’s why it’s so important that you nurture the [→]
If you’re just starting out in the world of email marketing, you’re in luck! It has never been easier to use one of the oldest marketing methods on the internet to drum up more sales, even today. Here are our top tips for those just getting started with email marketing. Treat Your List Like Gold [→]
Email marketing is a lot like a good, hearty meal. A well-planned, well-executed email campaign has absolutely delicious results, and an artfully crafted message is the kind of thing that you and your readers alike will want to savor. Although in this day and age it seems like our breakneck digital pace doesn’t slow down [→]